Frequently asked questions

How we work, what we do and how Kiely PR and PR Topics fit together.

  • We work with purpose-driven organisations that want to be better known, better understood and trusted by the people who matter to them.

    Our clients include B2B technology companies, govtech, HR tech and greentech businesses, construction and healthcare organisations, public bodies, charities and non-profits. Many are growing across Ireland, the UK, Europe and North America.

  • You work directly with a senior partner, not a junior account team. Kiely PR was founded by Gerard Kiely, who has 20 years of experience across PR, communications and journalism, including time as a national business reporter.

    We act as your fractional PR lead. You get senior strategy and a steady media presence without the overheads or long contracts of a large agency. We also make sure your story reaches people in the places they now search, including AI tools such as ChatGPT and Gemini.

  • Our core services are:

    • Earned media and digital PR. Coverage in the outlets your audiences and buyers trust, built on real relationships with journalists.

    • AI visibility. Measuring how AI engines describe you, and building the coverage and content that improves it. This is often called GEO or AEO.

    • Public affairs. Stakeholder engagement, government relations and shaping policy discussions.

    • Strategic and external communications. Clear messaging for customers, partners, employees and the public.

    • Content strategy. Thought leadership, reports and owned content that supports your reputation.

  • More and more people ask AI tools for advice before they search, call or buy. Those tools build their answers from trusted sources, and independent news coverage is among the most important of them.

    This means good PR now does two jobs. It reaches people directly, and it shapes what AI engines say about you when a buyer asks who leads your market.

  • AI visibility is built into every Kiely PR programme. For companies that only want a standalone AI visibility audit or monthly monitoring, we run a dedicated consultancy, PR Topics.

    PR Topics tracks how ChatGPT, Gemini and Claude describe your brand and your competitors. You can request a free AI visibility audit on its website.

  • Yes. Some clients ask us to lead their PR. Others bring us in to add senior media relations, public affairs or AI visibility expertise to an existing team. We fit around what you already have.

  • No. We work on rolling quarterly terms of three months, which keeps you flexible. If your circumstances change, you can end the agreement with three months’ notice.

  • Yes. We offer project support for specific campaigns, such as a product launch, a report, an event or a policy push, when you don’t need ongoing PR.

  • Our head office is at Wicklow Office Suites in Co. Wicklow, Ireland. We work with clients across Ireland, the UK, Europe and North America.

  • The easiest first step is a free 30-minute consultation. We’ll talk through your goals and suggest where to start.

    You can also use our contact form or call Gerard on +353 89 411 2424.